The project initiated with the ambition to combat waste and promote sustainability. It aimed to create a product that would seamlessly integrate into people’s daily routines as a simple step towards a more eco-friendly lifestyle. This led to the introduction of the World’s First Shatterproof Ceramic Reusable Cup. This innovative product quickly gained recognition, winning awards from two prestigious global design competitions. It became a sensation in Melbourne, showcasing a significant stride in environmental conservation efforts and design innovation.